Think Culture... Think Growth


Med Culture is a Technical Assistance Unit funded by the European Union for the promotion of culture as vector of Human, Social and Economic Development in South Mediterranean countries. 

Casablanca 27-29 April, 2015: at rendez-vous with “creativity and Culture for Development”

Casablanca 27-29 April, 2015: at rendez-vous with “creativity and Culture for Development”

Casablanca, 24 April, 2015

Med Culture, an EU-funded programme, is holding its first regional conference “Creativity and Culture for Development”, in Casablanca, Morocco from Monday 27 April through Wednesday 29 April, 2015 in partnership with the Association Racines.

This first regional conference of Med Culture, brings together representatives of ministries, cultural practitioners including emerging young professionals, academics, and representatives of the private sector from 8 south Mediterranean countries, as well as representatives of the EU and international organisations operating in the culture sector.

 More than 100 participants will discuss the need for more public-private collaborations, for strategic planning at national levels, and for promoting culture in remote areas; identify innovative collaborations amongst professionals at national and regional levels to improve mutual benefits; identify new and fresh sources of funding; establish avenues for promoting culture among decision-makers and funding bodies; and give voice to emerging young professionals and integrate their perspective in decision-making processes.

“These reflections and joint actions should have a positive impact not only on the culture sector but on the other sectors as well, in order to ensure a sustainable development process within EU partner countries including Morocco”, said Rupert JOY Ambassador of the European Union to Morocco.

According to a poll findings released in 2014 by the EU Neighbourhood Barometer;  58% in South Mediterranean countries  think culture contributes to social wellbeing, and 60% think it contributes to economic development. Such findings provide an assertion to Med Culture’s action towards reinforcing the social and economic values of culture through cultivating further  collaborations and exchanges within the culture sector and other related sectors such as higher education, trade and industry, employment, etc; focusing on introducing best practices in cultural management 

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